市場概況

The global home fragrance market is poised to achieve a valuation of USD 11.21 10億まで 2029, exhibiting a steady compound annual growth rate (CAGR) の 3.1% から 2022. Home fragrances play a vital role in creating a delightful ambiance and masking unpleasant odors. A diverse range of products, including scented candles, reed diffusers, room sprays, essential oils, もっと, are available in captivating designs and colors, enhancing the aesthetic appeal of residential spaces.

The scented candle segment is witnessing remarkable growth, fueled by the allure of customization and emotional connection. Consumers increasingly seek personalized options that align with their unique preferences. Sustainability emerges as a significant concern, leading to a preference for eco-friendly packaging solutions utilizing natural materials. The adoption of sustainable packaging practices not only addresses environmental concerns but also supports the overall expansion of the home fragrance market.

The popularity of aromatherapy continues to drive the demand for home fragrance products, as consumers recognize the therapeutic benefits of fragrances. E-commerce platforms such as Amazon, eBay, and Shopify play a pivotal role in facilitating market growth by providing convenient access to a wide range of home fragrance offerings.

しかし, it is important to note that certain fragrances may pose health risks, which could potentially impede the market’s expansion. As consumer awareness regarding health and safety increases, manufacturers and retailers are expected to prioritize the development and promotion of safer fragrance options to mitigate these concerns.

市場セグメンテーション

市場はさまざまな要因に基づいて分割されます, including product, 形状, 流通経路, そして地理.

製品ごとのセグメンテーション
Candles
Essential Oils and Wax Melts
Incense Sticks and Cones
Reed Diffusers
Room Sprays
その他

フォームによるセグメンテーション
液体
Semi-Solid
固体

流通チャネルによるセグメンテーション
Supermarkets and Hypermarkets
Convenience Stores
e-Commerce
その他

地理によるセグメンテーション
北米 - 私たち, カナダ
ヨーロッパ - ドイツ, フランス, イギリス, イタリア, スペイン
アジア太平洋地域 – 中国, 日本, インド, 韓国, オーストラリア
ラテンアメリカ – ブラジル, メキシコ, アルゼンチン
中東 & アフリカ - 南アフリカ, GCC

の 2022, scented candles dominated the global home fragrance market with a market share of over 36.4%. Scented candles have evolved from being a necessity to a luxury item, providing fragrance and decoration. The segment is projected to generate an additional revenue of USD 1.1 billion with a growth rate of 36.2% by 2029. Liquid home fragrance products, including essential oils and room sprays, held the largest market share in 2022.

The liquid form segment is expected to generate an additional revenue of USD 1.4 十億. Supermarkets and hypermarkets were the dominant distribution channels in 2022, offering a wide range of home fragrance products. Major players have expanded their offerings in these channels. Retail channels like Walmart, Costco, Walgreens, Sainsbury’s, and Morrisons are significant sources of sales for home fragrance products in Western countries.

の 2022, North America emerged as the dominant region in the global home fragrance market due to strong consumer preference for sustainable and natural products, increasing disposable income, and a growing emphasis on overall well-being. The United States and Canada are key players in this market, with container and jar candles being particularly popular among American consumers. Candles are now being purchased not only for their aromatic qualities but also for their aesthetic appeal and their role in stress reduction and relaxation. の 2022, Europe accounted for a 30.2% share of the global home fragrance market and holds significant importance in the candle industry, representing approximately two-thirds of worldwide candle imports. Candles play a crucial role in promoting wellness at home in Europe. その間, the APAC home fragrance market is experiencing the highest compound annual growth rate (CAGR) 予測期間中. Key countries in the region, including China, インド, 日本, オーストラリア, そして韓国, are contributing to this growth. The increasing inclination of consumers towards investing in aesthetically pleasing home fragrances is expected to drive the home fragrance industry in the APAC region.

競争環境

The global home fragrance market is fragmented and expected to intensify. Key players include Bridgewater Candle Company, Dabur India Ltd., Flame and Wax Inc. (Voluspa), GALA GROUP GmbH, Godrej Consumer Products Limited, H & M Hennes & Mauritz AB, ヘンケルAG & コ. KGaA, Illume Holding Co., Inter IKEA Systems B.V., NEST Fragrances, LLC, Newell Brands Inc., Omni-Channel Solutions Group, Inc DBA Faultless Brands, P.F. Candle Company, レキットベンキーザーグループplc, S. C. ジョンソン & 息子, 株式会社, The Copenhagen Company, The Estee Lauder Companies Inc., プロクター & ギャンブル会社, とりわけ. Strategies include product launches, 合併, 買収, and collaborations. Companies focus on merging platforms and introducing new products to meet industry demands.

報告書の範囲

To analyze and forecast the market size of the global home fragrance market.
To classify and forecast the global home fragrance market based on product, 形状, 流通経路, 地理.
To identify drivers and challenges for the global home fragrance market.
合併などの競争展開を検討するため & 買収, 協定, コラボレーションとパートナーシップ, 等, in the global home fragrance market.
To identify and analyze the profile of leading players operating in the global home fragrance market.

このレポートを選択する理由

Gain a reliable outlook of the global home fragrance market forecasts from 2023 に 2029 シナリオ全体にわたって.
投資対象となる成長セグメントを特定する.
会社概要と市場データを通じて競合他社に先んじる.
Excel 形式でのシナリオ全体の分析を容易にするための市場予測.
3ヶ月間の戦略コンサルティングとリサーチサポート.
シングルユーザーライセンスに提供される印刷認証.