A deodorant is a substance designed to eliminate odor. Deodorant products work in one of two ways – by preventing sweat from occurring, or by allowing it to occur but preventing bacterial activity that decomposes sweat on the skin. Conventional deodorants are often made with sweat-blocking and pore clogging aluminum, antibacterial agents such as triclosan, parabens, petrochemicals, and synthetic fragrances. The deodorants market in USA market is projected to rise by USD 2 billion by 2028, according to a new report by Gen Consulting Company. It is anticipated to expand at a CAGR of 3.7 percent during the forecast period. The increasing awareness about hygiene and the availability of varied fragrances in different formats has led to the growth of the deodorants market. Additionally, the abundance of male grooming products supplemented by the growing demand for on-demand antiperspirants are expected to fuel the growth of the deodorants market altogether.

This industry report offers market estimates of the USA market, followed by a detailed analysis of the product, price range, packaging type, and distribution channel. The USA market data on deodorants can be segmented by product: aerosols and sprays, roll-ons, sticks, others. Deodorants market is further segmented by price range: mass product, premium product. Based on packaging type, the deodorants market is segmented into: metal, plastic, others. On the basis of distribution channel, the deodorants market also can be divided into: e-commerce, specialty stores, supermarkets & hypermarkets, others.

The USA deodorants market is highly competitive. The report also includes the profiles of leading companies such as The Procter & Gamble Company (P&G), Unilever PLC, Bath & Body Works Inc., Victoria’s Secret & Co., Colgate-Palmolive Company, Henkel AG & Co. KGaA, Parfums de Coeur Ltd., Revlon Inc., Church & Dwight Co. Inc., High Ridge Brands Co.

The data-centric report focuses on market trends, status and outlook for segments. With comprehensive coverage of the market across different market segments, the report is a valuable asset for the existing players, new entrants and the future investors.

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